- average audience rating
- average audience rating average audience rating ➔ rating
* * *average audience rating UK US noun [C] (ABBREVIATION AA rating) MARKETING► a calculation of the average size of an audience each minute during a television or radio programme, used especially by companies to judge how many people see their advertising: »
The total audience rating is typically higher than the average audience rating, which is measured on a minute-by-minute basis.
Financial and business terms. 2012.
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